Innovation strategy

Invest your R&D where it creates the most competitive advantage.

Decisions based on evidence, not opinions

Your teams need to anticipate market shifts, position your technology roadmap or stay ahead of the competition?

The questions we answer

  • Which products should we develop to better position the company?
  • How can we do better than our competitors?
  • How should we react to changes in our market?
  • How can we better select our business portfolio?

What we do

Structure of the TRIZ laws of technical system evolution: S-curves, increasing ideality, completeness, coordination, transition to the super-system, flow optimization
Structure of the laws of technical system evolution.
Our method

A rigorous four-step process

01

Situation analysis

  • System identification
  • Objectives
  • Constraints
  • Context
02

Theoretical model

  • S-curve analysis
  • System completeness
  • Evolution laws
  • Technology forecasting
03

Concept generation

  • Analogical solutions
  • Engineering effects
  • Cross-industry patterns
  • Inventive principles
04

Ranking & roadmap

  • Concept ranking
  • Feasibility assessment
  • IP landscape analysis
  • Roadmap definition
Typical duration3 to 5 days
DeliverableStrategic roadmap with ranked development priorities
What you get

A roadmap, not an opinion

Strategic clarity

A ranked list of development priorities based on the laws of technology evolution — not on opinion.

Competitive advantage

Identification of the champion parameters that will define the next generation of market leaders.

Reduced investment risk

R&D budget allocated to directions with proven innovation potential, avoiding costly dead ends.

IP positioning (optional)

Early identification of patent opportunities and blocking IP, before they become costly obstacles.

References

Some clients we supported on innovation strategy

Total ACSMaquetMacoPharmaRenaultSchneider ElectricPfeiffer

Prepare the next generation of your products

Let's discuss your technology roadmap and your levers for competitive advantage.

Let's build your strategy

or call +33 (0)6 22 06 93 28